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Gerber Photo Search 2024 Copy of Official Rules

Official Rules for the Gerber® 2024 Photo Search Contest

No Purchase Necessary. A Purchase Will Not Increase Your Chances Of Winning.

  1. Eligibility: This Contest is only open to individuals who are, as of the date of entry, (a) legal residents of one (1) the fifty (50) United States or the District of Columbia, (b) at least eighteen (18) years old, and (c) the parent(s) or legal guardian(s) of a child that is between one (1) day and forty-eight (48) months old as of the date of entry (an "Eligible Child"). Employees of Gerber Products Company ("Sponsor"), Nestlé USA, Inc., Brandmovers, Inc. ("Administrator") or any of their respective affiliates, subsidiaries, advertising agencies, or any other company or individual involved with the design, production, execution, or distribution of the Contest (collectively with Sponsor and Administrator, the "Contest Entities"), and any of their respective parent and affiliate companies or subsidiaries, as well as the immediate family (spouses, parents, and step-parents, siblings, and step-siblings, and children and step-children, and their respective spouses, regardless of where they reside) and household members of each such employee, whether or not related, are not eligible to enter or win.
  2. Entry Period: The Entry Period starts at 9:00 AM EDT on Tuesday, April 30, 2024, and ends at 11:59 PM EDT on Friday, May 24, 2024 (the "Entry Period").
  3. Create Your Entry: To enter for a chance to win, you must submit: (a) a picture of your Eligible Child; and (b) a brief story about your family (collectively, your "Entry"). Make sure you comply with the entry requirements set forth below. Sponsor reserves the right to disqualify any Entry that does not meet these requirements, as determined by Sponsor, in its sole discretion.
  4. Entry Requirements: Your Entry must meet the following requirements:
    1. You (or an immediate family member) must take the photo of your Eligible Child during the Entry Period. You may not have a hired photographer or other person take the photo of the Eligible Child.
    2. Your Entry may only include – one (1) Eligible Child or (1) set of multiples (i.e., twins, triplets) and the Eligible Child’s parent(s) or legal guardian(s). You must be the parent or legal guardian of the Eligible Child in the Entry.
    3. Everyone in the Entry must be appropriately clothed. Sponsor will not accept Entries with children who are not clothed. Bathtub and diaper photos will not be accepted.
    4. You may not use any filters and you cannot edit or retouch your Entry. The use of A.I. (Artificial Intelligence) in your Entry in any way is not allowed.
    5. The Entry may not depict the Eligible Child in an unsafe or inappropriate manner.
    6. The Entry may not prominently feature any third-party trademarks, logos, or artwork. Moreover, it may not violate anyone's rights, including, but not limited to, copyrights or trademark rights. You must have all rights and permissions to submit and share your Entry.
    7. The Entry may not portray Sponsor or its products in a negative light or contain any content that is inappropriate or indecent, as determined by Sponsor, in its sole discretion.
    8. Entries must be sent from unique email addresses. If submitting more than one Eligible Child, please use a unique email address for each Entry.

5. Submit Your Entry:

Visit https://photosearch.gerber.com during the Entry Period, fill out the entry form, and submit your Entry. There is a limit of one (1) entry per Eligible Child. (If you have more than one (1) Eligible Child, you can submit a separate Entry for each one.) Sponsor reserves the right to disqualify any individual that attempts to enter more times or otherwise violates these Official Rules.

By entering, you represent and warrant that your Entry complies with all requirements in these Official Rules and that you have all the rights necessary to grant Sponsor the rights to your Entry described in Section 6. Further, by entering you indicate your agreement to these Official Rules and Sponsor's decisions regarding the Contest, which are final and binding. Winning a prize is contingent upon fulfilling all requirements in these Official Rules.

6. Sponsor's Rights to Entries: You do not transfer ownership of your Entry by entering the Contest. However, by entering, you grant Sponsor, its agents, licensees, and assigns, including any Inchstone Moments co-sponsor, listed in Section 9(b) an irrevocable, perpetual (non-exclusive) right and permission to reproduce, encode, store, copy, transmit, publish, post, broadcast, display, publicly perform, adapt, modify, create derivative works of, exhibit, and otherwise use your Entry as-is or as-edited (with or without using your name) in any media throughout the world for any purpose, without limitation, and without additional review, compensation, or approval from you.

7. Judging: During and after the Entry Period, a diverse panel of judges selected by Sponsor, including parents of previous Gerber Babies, will evaluate all eligible Entries based on the following criteria: (a) the content of the Entry's story; (b) expressiveness of child in Entry; and for Inchstone Moments, (c) alignment with an Inchstone Moments category. The entrants with the highest scores will be deemed a potential winner and be contacted by e-mail in June. Gerber may also contact potential winners from official verified Gerber social media We will never reach out from an unverified social handle or ask you for your credit card information or other payment details. The odds of winning depend on the performance of each entrant.

8. Potential Winner Requirements: potential winner may be required to execute and return a Declaration of Eligibility, a Publicity and Liability Release, a W9 form, and an authorization to conduct a background check for the baby's parents or guardians. Sponsor reserves the right to disqualify a potential winner if he/she does not sign the necessary forms within five (5) business days of the date the documents are sent or if Sponsor (in its sole discretion) determines that, based on the results of the background check, the potential winner will not be a suitable representative for the Gerber brand. If a potential winner is disqualified, Sponsor may select an alternate potential winner in his/her place according to the Judging Criteria.

9. Prizes:

    1. Grand Prize: One (1) Grand Prize Winner will receive:
      • A $25,000 USD check
      • A year's supply of Gerber baby food (awarded as $2,000 in Gerber.com gift cards)
      • Wardrobe provided by Gerber Childrenswear (Approximate Retail Value "ARV" $500)
      • Ezpz Baby-Led Toothbrush, Sensory Tongue Depressors, Tiny Pops, Oral Development Tools, First Foods Set, Tiny Bowl Lid + $100 ezpzfun.com Gift Card (ARV $195)
      • UPPAbaby Lucy Vista V2, UPPAbaby Noa Remi Playard and the winner’s choice of a) UPPAbaby Jake Mesa V2 (infant seat) (total ARV $1,629.97) or (b) a UPPAbaby Jordan Knox (car seat) (total ARV $1,649.97)
      • Brooklinen Luxe Sateen Move-in Bundle & Super Plush Bundle (ARV $1,015)
      • Canon EOS R50 RF-S18-45mm F4.5-6.3 IS STM Lens Kit (ARV $799.99)
      • Motherhood.com Digital Gift Card - ($500)
      • Little Tikes prize pack featuring a new Cozy Coupe and other toys to grow with, to be customized based on winner's age and stage (ARV $500)

TOTAL ARV OF GRAND PRIZE IS:  $32,139.96 – 32,159.96 (depending on car seat chosen)

In addition, the Grand Prize Winner will serve as the 2024 Gerber Baby and have an honorary role on Gerber’s Executive Committee as Chief Growing Officer for up to one (1) year. The winner will have the opportunity to serve as official Chief Taste Tester to taste and review new baby food products to help inform future innovations to foster nutritious product growth and highlight product quality. As part of this role, the winner will be required to (i) participate in up to eight (8) media interviews inclusive of live reveal moment on national broadcast program, (ii) participate in content creation for up to twenty (20) social media posts on Gerber channels, (iii) participate in up to three (3) live and/or virtual appearances for content creation to be used for media and social use, and (iv) grant Sponsor the rights to use baby’s name, image, and likeness for promotional purposes in connection with this campaign.

b. 'Inchstone' Moments Prizes: Ten (10) winners. Each winner will receive the following:

    • $500 Gerber.com Gift card
    • Apparel from Gerber Childrenswear (ARV $35)

    In addition, each Inchstone Moment winner will receive the Co-Sponsor prize associated with their Inchstone Moment:

      • Playful Moment: Gerber Childrenswear Modern Moments wardrobe (ARV $300)
      • New Food Moment: Ezpz First Foods Set, Tiny Pops, Oral Development Tools, Tiny Bowl Lid + $50 Ezpz Gift Card (ARV $125)
      • Steppin' Out Moment: UPPAbaby Lucy Vista V2 (ARV $999.99)
      • Sleepy Moment: Brooklinen Luxe Sateen Move-In Bundle (ARV $652)
      • Treat Yourself Moment: $300 Gopuff credits (ARV $300)
      • Little Bestie Moment: $300 gift card toward spa treatment for parent (ARV $300) and lifetime premium version of Peanut (profile boost, ad free experience, read receipts, advanced filter, rewind on waves) (ARV $149.99)
      • On-the-Go Moment: Dagne Dover Large Indi Diaper Backpack (ARV $215), Joey Changing Kit (ARV $60.00), Rae Roll-Top Dry Bag (ARV $25)
      • Cozy Moment: Motherhood.com Digital Gift Card (ARV $300)
      • #GrowWithLove Moment: $300 UrbanStems credit (1 year expiration, cannot be redeemed for subscriptions) (ARV $300)
      • #GRWM Moment
        • CeraVe Baby Moisturizing Lotion (3x 16 oz. = $44.97)
        • CeraVe Baby Moisturizing Cream (3x 5 oz. = $29.97)
        • CeraVe Baby Wash & Shampoo (3x 16 oz. = $44.97)
        • CeraVe Baby Healing Ointment (3x 3 oz = $35.97)
        • CeraVe AM Facial Moisturizing Lotion ($18.49)
        • CeraVe Moisturizing Cream 12 oz. ($15.99)
        • CeraVe Eye Repair Cream ($17.99)
        • CeraVe Ultra-Light Moisturizing Gel ($19.99)
        • CeraVe Hydrating Facial Cleanser 12 oz. ($15.49)
        • CeraVe Hydrating Body Wash ($10.99)
        • CeraVe Skin Renewing Vitamin C Serum ($25.99)
        • CeraVe Hydrating Sheer Sunscreen ($17.99)
        • CeraVe Healing Ointment 5 oz tube ($19.99)

      Any prize details not specified above will be determined by Sponsor, in its sole discretion. A prize may not be transferred and must be accepted as awarded. Sponsor reserves the right to substitute a prize with another prize of equal or greater value if the prize is not available for any reason, as determined by Sponsor, in its sole discretion. Winners may be responsible for paying taxes and any other costs not listed above.

      10. General Conditions: In the event that the operation, security, or administration of the Contest is impaired in any way, Sponsor may, in its sole discretion, either: (a) suspend the Contest to address the impairment and then resume the Contest; or (b) award the prize according to the procedures set forth above from among the eligible entries received up to the time of the impairment. Sponsor reserves the right, in its sole discretion, to disqualify and seek damages from any individual who tampers with the operation of the Contest, violates these Official Rules, or acts in a disruptive or unsportsmanlike manner. Sponsor’s failure to enforce any term of these Official Rules shall not constitute a waiver of that provision. Proof of sending any communication to Sponsor by mail shall not be deemed proof of receipt of that communication by Sponsor. The Contest is subject to federal, state, and local laws and regulations and is void where prohibited.

      11. Release and Limitations of Liability: By entering, you agree to release and hold harmless the Contest Entities, their parents, subsidiaries, affiliates, and each of their respective officers, directors, employees, and agents (the "Released Parties") from and against any claim or cause of action arising out of participation in the Contest or use of any prize, including, but not limited to: (a) unauthorized human intervention in the Contest; (b) technical errors related that may impede entry; (c) any claim or allegation that your Entry infringes any copyright, trademark, or any other intellectual property right; (d) lost, late, misdirected, or undeliverable mail; (e) errors in the administration of the Contest or the processing of entries; or (f) injury or damage to persons or property. You further agree that in any cause of action, in no event shall the Released Parties be liable for attorney’s fees. You waive the right to claim any damages whatsoever, including, but not limited to, punitive, consequential, direct, or indirect damages.

      12. Privacy and Publicity: Any information you submit as part of the Contest will be treated in accordance with Sponsor's Privacy Policy. Except where prohibited, participation in the Contest constitutes your consent to Sponsor's use of your name and Entry for promotional purposes in any media without further payment or consideration.

      13. Disputes: Except where prohibited, you agree that any and all disputes, claims, and causes of action arising out of, or connected with, the Contest or any prize shall be resolved individually, without resort to any form of class action, and exclusively by the appropriate court located in Virginia. All issues and questions concerning the construction, validity, interpretation, and enforceability of these Official Rules, your rights and obligations, or Sponsor’s rights and obligations in connection with the Contest, shall be governed by, and construed in accordance with, the laws of Virginia, without giving effect to any choice of law or conflict of law rules (whether of Virginia or any other jurisdiction), which would cause the application of the laws of any jurisdiction other than Virginia.

      14. Winner Information: After the Grand Prize winner is selected, information about the winner will be posted on gerber.com and Gerber’s verified social media pages. 'Inchstone' moments winners will be posted on Gerber's verified social media pages.

      15. Sponsor: The Contest is sponsored by Gerber Products Company, 1812 N Moore Street, Arlington Virginia 22209.

      16. Administrator: Brandmovers, Inc., 1519 Carroll Drive, Atlanta, GA 30318.


      NO PURCHASE NECESSARY. The 2024 Gerber Photo Search Contest is open to legal residents of 50 US states & DC, who are 18 and older and the parent/guardian of a child no more than 48 months old. To enter, visit https://photosearch.gerber.com from 9:00 AM EDT on 4/30/24 until 11:59 PM EDT on 5/24/24. Subject to official rules on website. Void where prohibited.  Sponsor: Gerber Products Company, 1812 N Moore Street, Arlington Virginia 22209.


      NO PURCHASE NECESSARY. Open to parents/guardians in the 50 US states & DC, 18+. Ends 5/24/24. See rules at https://photosearch.gerber.com/rules.

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